The American Mathematical Society, the American Statistical Association, the Mathematical Association of America, and the Society for Industrial and Applied Mathematics announce that the theme for Mathematics Awareness Month, April 2012, is Mathematics, Statistics, and the Data Deluge.
Massive amounts of data are collected every day, often from services we use regularly, but never think about. Scientific data comes in massive amounts from sensor networks, astronomical instruments, biometric devices, etc., and needs to be sorted out and understood. Personal data from our Google searches, our Facebook or Twitter activities, our credit card purchases, our travel habits, and so on, are being mined to provide information and insight. These data sets provide great opportunities, and pose dangers as well.