The Economist’s Data Editor on Data Fetishism

Ken Cukier

Ken Cukier

“We fetishize data, we think that data is the answer. It’s far from the truth. In fact, it’s ridiculous, because the data is only a simulacrum of reality in the same way that a map is not a territory. And so while we need to use information and data to make decisions as we need to do, the data is always unfaithful, always unreliable, it always misleads, and you have to torture it until it confesses”–Kenneth Cukier, Data Editor, The Economist

Source: Economist Radio, “Arthur Miller and Modern-Day Witch-Hunts”


About GilPress

I launched the Big Data conversation; writing, research, marketing services; &
This entry was posted in Big Data Bubble and tagged . Bookmark the permalink.

Leave a Reply

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s