Price is #1 Barrier to the Purchase of IoT Devices

IoT_Barriers

IoT_Devices Owned

Accenture:

Consumers report that price is the top barrier to the purchase of IoT devices, with 62 percent believing these devices are too expensive. This perception is almost consistent across age groups and countries—with mature markets only slightly less concerned about the price than emerging markets. Russia, Romania and the Philippines report the highest share of consumers stating price is a barrier.

Source: eMarketer

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About GilPress

I launched the Big Data conversation; writing, research, marketing services; https://whatsthebigdata.com/ & http://infostory.com/
This entry was posted in Internet of Things, Uncategorized and tagged , . Bookmark the permalink.

One Response to Price is #1 Barrier to the Purchase of IoT Devices

  1. dave289 says:

    More IOT reading

    David G. Brown dbrown@ohvp.com 415-713-0503

    ________________________________

    Like

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