The Internet of Things (IoT) by the Numbers
November 20th, 2019
Responsible AI Use Disclaimer: The tools listed are for informational purposes. Users are responsible for adhering to ethical guidelines. Learn more.
Consumers report that price is the top barrier to the purchase of IoT devices, with 62 percent believing these devices are too expensive. This perception is almost consistent across age groups and countries—with mature markets only slightly less concerned about the price than emerging markets. Russia, Romania and the Philippines report the highest share of consumers stating price is a barrier.
Source: eMarketer