Data is eating the world. It has been the most important tech trend since the 1990s. But to paraphrase Robot Solow, “You can see data everywhere but in the Internet statistics.” The most astute and influential observers of the tech landscape have been counting and reporting on the number of devices, the number of users, the volume of eCommerce, the number of online ads, the number of apps, the number of images and videos, and so on. What’s largely been missing is data on data, on what drives the growth of all of these digital entities and what drives new businesses and business models and innovation and change.

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